Jargon has some value.
But it rarely helps at the critical ‘getting to know you’ stage. Our clients want to hear that we have understood their needs in a language they can understand. Sure, we use jargon internally – it can sometimes save time and frankly it is almost impossible to be in technology and not use jargon.
Progress has to be seen to be believed.
Everything we do is brought to life by visualisation. Pictures help affirm that we have understood our brief but they also demonstrate that we are doing what we promised to the agreed timeframe.
What really matters to our customers is that their systems do their job. The less fuss the better. If things aren’t quite right, we quietly fix them. If things really go wrong, we quickly take responsibility and move heaven and earth to get back to normality.